How Many Backlinks Does Facebook Have?

One of Facebooks major updates this year was the release of the “like” button, which uses Opengraph, and now enables websites to link their content directly with the Facebook Network, allowing users to share content they find engaging quickly.

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Screen Readers and Assistive Technology: 5 Ways to Improve Web Accessibility

The need to ensure that your business website is accessible to all visitors has never been greater.  With one in five Australians being disabled in some way¹, a website that complies with web accessibility standards opens the door to engage with a 20% larger audience, or about 4.2 million more people nationally.

In the U.S., a report conducted by Microsoft and Forrester Technologies had similar findings, identifying that from working age adults: » Read the rest of “Screen Readers and Assistive Technology: 5 Ways to Improve Web Accessibility”…

Google’s New Image Search & Image Optimisation

Seen the NEW Google Image Search GUI yet? Well it’s currently being rolled out across the web at a data centre at a time.

Whats changed?

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Googlebot fired, replaced by human!

Robotic jobs “endangered”

Google has announced that human beings are to be trialled to edit the Google News section of its site, sending a shockwave through the internet.

The search giant is yet to issue an official cause for the decision to replace Googlebot, but some industry experts speculate that the recent leak of embarrassing video footage of the algorithm crawling “questionable” online content so frequently could have something to do with it.

Googlebot, the algorithm being replaced, was reportedly outraged at the decision but has declined to comment at this time.

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Chris Redshaw Joins Switched on Media SEO Team

Chris here, the newest member of the SEO team at Switched on Media. To quickly introduce myself, I’m joining Switched on Media from an in-house role at a global media company based in Sydney, and am already enjoying the new and diverse mix of client websites that we work on across SEO, PPC and Social Media.

If I may, I’d like to quickly offer a few of my favourite SEO and internet marketing tips that every business can use to help its Google rankings and conversion rates in the long-term:

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Google “Local Search Trends” Reveals National Spelling Catastrophe

I’ve been playing around with the new Google Keyword Tool. It features a new exceptionally helpful column on “Local Search Trends”

It’s a relief that we have this new tool to alert us to a mounting national lexical catastrophe. Apparently six months ago, Australians almost universally decided to misspell “accommodation” and forget that there is a double “m” – at least if they’re looking to holiday in Goulburn.

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More Blogging Tips – How to make your Blog Post more Engaging

Images of hot women and cute puppies instantly make your posts more engaging - seriously!

Whether you’re starting your own personal blog or writing one for your business – you want your content to be read. Making your words more engaging with easily digestible bits of information will help you grow – and keep your audience. Here are some ideas to make your blog posts more engaging: » Read the rest of “More Blogging Tips – How to make your Blog Post more Engaging”…