Gettin’ Retweets

Jye Smith on March 8th in Social Media with no comments yet :(

How to get more re-tweets on Twitter

  1. Make it interesting: people don’t retweet things for the hell of it
  2. Make it short: if you expect people to add “RT @YOURUSERNAME” then make sure you have got enough room for that, and maybe a short comment like “cool! RT @Username” (so like 100 characters tops)
  3. Help me, help you: like an emotional bank account — your influence over others is driven by the support you give to others. Be nice, and people might be nice back.

And, well that’s about it.

Diet Maccas? Surely not.

hannah on March 3rd in Social Media with 1 lonely comment

Courtesy of Wooster Collective

McDonald’s has announced a new partnership with Weight Watchers that will promote some of the Maccas menu (including chicken nuggests!) as suitable for dieters.

The Sydney Morning Herald reported today that three meals marked with the Weight Watchers logo are now on sale in New Zealand and we are told Aussies can expect to see them here later this year. Apparently the deal enables McDonald’s to use the Weight Watchers logo on its menu next to chicken nuggets (1560 kilojoules), Fillet-O-Fish (1390kJ) and sweet chilli chicken wraps (1640kJ). The deal will also see Weight Watchers promoting McDonald’s to their dieters!

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Harley-Davidson Social Media Integration

Jye Smith on March 2nd in Social Media with no comments yet :(


Live Facebook stream

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3 Ways to Promote Your Social Media Activity

Jye Smith on March 1st in Social Media with no comments yet :(

On-site social media optimisation

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Ad Happy

Jye Smith on February 26th in Social Media with no comments yet :(

Social networking users happy with more ads, won’t pay for access

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Did You Know 4.0

Alex Asigno on February 17th in Social Media with no comments yet :(

Thanks to the Economist I’ve just came across a great little video by Xplane providing facts and statisstics focusing on the changing media landscape, including convergence and technology adoption.

Five insights on Google Buzz

Andy Jamieson on February 10th in Social Media with no comments yet :(

Google Buzz

Five insights on Google Buzz

Google Buzz is not Google Wave

Google Buzz is not Google Wave, that seems to be one of Buzz’s strong points. TechCrunch describe Buzz as Google’s “boldest attempt yet to build a social network”. So for all the hype that Wave generated, yet seems to have had little real or meaningful take up, the question has to be asked, will Buzz be just the same?

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Time spent social networking up 82%

Jye Smith on January 27th in Social Media with no comments yet :(

Australian Social Media Statistics

Australian Social Media Statistics

This year I’m excited to say we’ve worked with over 20 brands to help them reach their business outcomes with social media.  With the team still growing, I’m even more excited to hear just how far the adoption of social media has come.

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Video: Coca Cola’s Social Media Policy

Jye Smith on January 27th in Social Media with no comments yet :(

It’s time to get back on the bicycle, Google

hannah on January 25th in Social Media with 1 lonely comment

Google Trike

Google Street View

Today Google announced the launch of Street View trike (yes, trike) in Sydney.

Google has realised that many of the world’s most interesting and iconic places aren’t accessible by their Street View car so they’ve come up with a solution: the Google Trike. The Google Trike is “a mechanical masterpiece comprising three bicycle wheels, a Street View camera, and a very athletic cyclist in customised Google apparel.”

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RT @myspringday: Join Springday and get the fiirst month FREE. http://bit.ly/bcQ0xu 16 hrs ago

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