Influence & Awareness Circle
Andy Jamieson on July 16th in Social Media with 3 comments
Awareness, Influence
Social Media Report: Fluent
Jye Smith on July 13th in Social Media with no comments yet :(
Razorfish releases new report
Razorfish today announced the release of their latest social media report “Fluent”. The report is designed to understand what influences people online, and equally important, who these influence Jedis are.
While I’m reluctant to use the Razorfish trademarked term “Social Influence Marketing” the importance of influence is second to none. Whether its advertising, marketing, public relations or convincing your girlfriend to watch the footy instead of dancing with the stars: influence always wins.
Social Influence: reach vs affinity
Jye Smith on June 2nd in Social Media with 5 commentsFrom Flickr:
